Provide Good Searching March 27th, 2008
Make sure that searching is fast and accurate, and provide attribute-based searches as well as keywords. Create a drop-down list of the common attributes of your products to supplement your normal keyword searching. If someone is looking for a four-door car on your site, they don’t want to have to guess if you called it ‘four-door’, ‘4-door’, ‘4dr’ or something else.


